Know why shoppers buy, hesitate or leave
Aria turns every conversation into structured signals: what shoppers wanted, what made them hesitate, what they compared and what your catalog was missing. You see them in one dashboard, next to the changes worth making.
Six signals from every conversation
Each one is picked up from the way shoppers actually talk, not from clicks, and adds up across thousands of conversations.
Intent
What the shopper was trying to do: find a gift, replace a part, compare two models.
Preferences and constraints
Budget ceilings, sizes, skin types and compatibility needs, in their own words.
Objections
What made them hesitate: price, delivery, fit or a missing detail.
Comparisons
Which products were weighed against each other, and which one won.
Unmet demand
Products, shades or features shoppers asked for that you don’t sell.
Catalog gaps
Questions your product data couldn’t answer, so you know what to add.
From a dry-skin question to a record you can act on
The conversation from the top of our homepage: a shopper asks for a routine for dry skin. On the left, what she saw. On the right, what Aria keeps from it.
Can you recommend a complete skincare routine for dry skin, including a cleanser, moisturizer, and serum? I’m looking for products that provide deep hydration and help keep my skin soft and healthy throughout the day.
This routine layers hydration from cleansing to serum to moisturizer, with products suited to dry skin. Use it morning and evening for everyday comfort.
1 · CleanseQyrvane Silk Amino Gel$11.99
2 · TreatVendola Ginseng Snail Mucin Serum$18.99
3 · MoisturizeNalmira Intensive Ointment$29.99
I’d start with these three, especially if your skin feels very dry or tight. In the morning, add sunscreen as the last step, since this routine doesn’t include one.
- Intent
- Build a complete daily routine: cleanser, serum and moisturizer
- Preferences and constraints
- Dry skin that feels tight · deep hydration · soft all day
- Recommended
- 1 · CleanseQyrvane Silk Amino Gel$11.99
- 2 · TreatVendola Ginseng Snail Mucin Serum$18.99
- 3 · MoisturizeNalmira Intensive Ointment$29.99
Routine total$60.97- Next sale
- Sunscreen for the morning step, not in the routine yet
- Open questions
- How to layer them · serum vs. moisturizer · a lighter cream
See what every conversation is doing for your sales
Aria analyzes every customer message to identify measurable signals about intent, preferences, objections, product feedback, comparisons, unmet demand and other factors that influence buying decisions. Across conversations, these signals reveal what customers want, which product attributes shape their decisions, what they accept or reject and where the catalog falls short.
Overview
Every conversation, and what it did for revenue.
Reads the occasion and undertone, then lands the shade that fits.
Turns half a hint about someone else into a confident pick.
Names the real difference instead of restating both spec sheets.
Reads usual size and preferred fit, points at the one that works.
Confirms a product works with what the shopper already owns.
Answers the what-does-this-do question right inside the chat.
Ranked by the revenue each fix should return this month.
63 shoppers left when your top serum was out.
Surface "$5 to free shipping" in chat.
29 unanswered vegan questions this month.
Counted when a chat reached a product card.
Experience Aria for yourself
Leave a few details and step straight into a fictional online store where you can see how Aria understands customer needs, clarifies what matters and guides customers toward relevant products and a confident buying decision.
- Explore different shopping situations
- Interact with Aria in your own words